200+ Blog Post Ideas that Will Captivate Your Readers

Scrambling to find engaging blog post ideas? The task of writing a blog article is no easy feat if you don't know where to begin.

With this massive list of 200 blog post ideas, those days of staring at a blank page are over. 🙏

Jump to your industry or goal:

Promotional blog post ideas
Educational blog post ideas
Building thought leadership
Inspirational blog post ideas
Repurpose existing content
Share helpful resources
Blog post ideas for marketing managers
Blog post ideas for content creators
HR blog post ideas
Travel industry blog post ideas
Real estate blog post ideas

Writing the perfect blog post with StoryChief (video tutorial)

Blog post ideas by goal

Promotional blog post ideas

Share the ultimate company pitch
Share your company history, milestones, challenges, and learnings
What is your company mission?
Share your company vision
Spotlight your best customer(s) and what they do
How do your customers use your product?
Share user-generated content
Curate a list of your top customer testimonials
What is the origin behind your company name and logo?
Share a complete guide to use your product or service
Compare your product to a competitor
Share a press release about a new partnership or customer
Announce a new feature or product release
Tease an upcoming feature or product release
Promote an event you are hosting or will be attending
Debunk a common myth in your industry. Counter it with facts.
Case study: How [Customer Name] gets [desired outcome] with [Your Company]
Fundraising Press Release: [Company name], raises [amount] led by [lead investor]
Share a roundup of the most popular blog articles you have written
Run a contest or giveaway
Explain how your customers use your product

Educational blog post ideas

Create an Infographic
Write an FAQ
What are common mistakes or misunderstandings? Counter them with facts.
Turn questions you find on forums into a blog post
Listicle: 7 tips for [unique topic]
How to [problem your audience is looking for]
Share industry facts & figures
Walk your audience through a process step by step.
Share a helpful checklist for completing a certain project
What are the best courses, degrees, or universities to get started in your niche?
Advice for people wanting to start out in your industry: do’s and don’ts
What skills should someone have when chasing a career in your industry?
Curate expert advice around a popular theme
What’s the roadmap to success in your industry?
Expert Interview: How to improve [industry topic]?
Write a complete guide to a topic relevant to your industry
Explain how you use social media and content to grow traffic
Survey your audience and share your findings
Share a drill-down of your workflow
Define popular terms and abbreviations in your industry
What is the secret to success in the professional world?
What is the secret to success in life?
Share little-known facts in your industry

Building thought leadership

How has your industry evolved over time?
How will your industry continue to evolve? What are your predictions?
How will technology and AI change the future?
Review last year’s predictions
What are your goals this year, quarter, or month?
Review last year’s goals and report on your progress
Talk about controversies in your industry
Challenge a popular opinion
Who do you look up to?
Write an open letter to an organization or individual
Analyze companies and what made them successful
What is your latest win?
What is your most recent struggle?
Write an opinion article on a recent industry trend
Write your opinion on a controversial tweet in your industry
What is the toughest part of being a [job function]?
What excites you about your industry?
Share your company history
What are your company milestones?
What does your week look like?
Share the biggest challenge of your career
What are the ups and downs of running a business?
What are some of the most important learnings?
Recap a recent industry event you attended
Share speech notes from a presentation you gave
What upcoming events are you speaking at?
Share top networking tips
What are must-visit (networking) events in your industry?
Curate industry news by experts
Ask thought leaders to share the biggest mistakes they’ve made
Ask thought leaders to share their biggest wins
What do you find most valuable in a leader?
What is the difference between a boss and a leader according to you?
How to outsource time-consuming tasks
What helps you stay productive and focused?
What inspired you to start your business? How did you get to where you are today?
Write about what you wish you knew before you started your career
What are some rookie mistakes you made at the beginning of your career?
Compile a list of 20 helpful books everyone getting started in your industry should read
What are the best courses, degrees or universities to get started in your niche?
Advice for people wanting to start out in your industry: do’s and don’ts
Compile a list of your favorite tweets from this year

Inspirational blog post ideas

What are your hobbies or what do you like to do in your free time?
What are your highlights this year, quarter, or month?
How do you like to spend your days off?
Share your morning routine
Share your after-work routine
Who is someone you look up to?
If you could have lunch with anyone, dead or alive, who would it be and why?
What are your favorite self-development tips or resources?
What charities do you support?
How you stay motivated despite obstacles
How do you overcome bad habits?
What inspires or motivates you?
Share inspirational quotes or motivational speeches
Share a list of your favorite books
What is something no one knows about you?
What does a typical day in your life look like?
How did you find a job you love?

Repurpose existing content

Update an existing blog post with new content and republish it
Revive a post from your archive
Turn an ebook into several blog posts
Turn a blog post into an ebook
Transcribe a video, podcast, or webinar and embed the content on your blog
Write a case study about a customer testimonial video

Tip: We have more repurposing ideas in this article 👇

Repurposing Content for Social Media: 12 Creative Examples | StoryChief - Content Marketing Blog

Leverage your existing content by repurposing it for social media. Increase your reach, build thought leadership, and engage your audience.

storychief.io

Share helpful resources

What are the best apps and tools you use on the go?
Compare popular tools or devices in your industry
Who are must-follow influencers or thought-leaders?
Share a list of the best blogs to follow
Share a list of the best newsletters to subscribe to
List your favorite online communities
Review popular tools in your industry
Share alternatives to expensive tools, devices, or apps
Compile a list of the best podcasts
List the best YouTube channels to follow
Compile a list of 20 helpful books everyone getting started in your industry should read
Share helpful resources or templates that helped you improve your day-to-day work
What is a hack you swear by?
What are the best online courses in your industry?
Or compile every single one of these in the ultimate resource list for your industry 😉

Blog post ideas by industry

Blog ideas for marketing managers

What is your marketing strategy this year, quarter, or month?
What are your goals this year, quarter, or month?
Review last year’s goals and report on your progress
Share insights and results of your latest marketing campaign
What are proven growth tactics you want to try or have tried already? What were the results?
Share a project you are most proud of, its results, and a step-by-step guide on how you completed it
What are your favorite tools to manage multiple writers, content creators, and client feedback?
Share predictions of how (content) marketing will change for the future
Revisit and review previous (content) marketing predictions
What is the toughest part of being a content manager? What are your struggles?
Write about what you wish you knew before you started your career as a content manager
What are important skills to have as a content manager?
Explain what you find valuable in a leader
What are marketing strategies you had high expectations for but failed?
What helps you stay productive and focused?
Compile a list of the most influential marketers according to you.

Photographer: Microsoft 365 | Source: Unsplash

Blog ideas for content creators

Describe your writing process
Share a writing tip
List 8 tools for graphic designers
Share a list of tools and apps that help you improve your content production workflow
Describe the marketing channels you use to distribute your content
Explain how you come up with content ideas
What do you do when you have writer’s block?
How do you stay creative?
Share your portfolio and explain what content you are most proud of
Write a blog post that targets a specific search keyword
What is the toughest part of being a content creator?
Write about what you wish you knew before you started your career as a content creator
What are important skills to have as a content creator?
Who are content creators that inspire you?

Blog ideas for the Human Resources industry

Share behind-the-scenes footage of your office or team
Give a glimpse into your office or workspace
Interview a team member
Interview leadership or management
Introduce a recent hire
Introduce an entire team
Explain the meaning of your company values
Share fun photos or videos of a company retreat
What is your company culture like?
Post about a job opening in your company
Explain what skills are important for a specific job function
What are the top skills that are in high demand in the next year, 5, or 10 years?
Explain what you look out for the most when you are hiring someone new
Share important tips to find a job that fits your skills and ambitions
What are valuable questions someone needs to ask themselves before they want to change jobs?
Share the best and worst practices for writing up a resume
What are the best questions for candidates to ask during job interviews?
Review recent hiring trends in your industry
What is most important: skills or degrees?
Share your opinion on recent hiring trends
What is the toughest part of being a hiring manager or recruiter?
Write about what you wish you knew before you started your career as a hiring manager or recruiter
What are important skills to have as a hiring manager or recruiter?
Explain what you find valuable in a leader